What’s Happening With Freelance
As the business environment and the agency world in particular, seeks greater flexibility (for lots of reasons) in hiring, a record number of you are now freelancing/consulting.
Boon times for freelance were during the pandemic years where amid huge uncertainty, greatest flexibility was needed both by employers and employees alike.
These times – More time of uncertainty, but corporate focus while still seeking flexibility, cost control has greater importance, meaning?
Freelance opportunities have in the last year been fewer, shorter in duration and harder to land. Why?
Agencies and companies have been trying to save money. They have done this by seeking to reduce freelance as a proportion of payroll as although it provides flexibility, arguably it’s expensive (when used extensively) relative to full-time hiring.
Future trajectory – Freelance in time will regain greater momentum particularly against a backdrop of greater uncertainty in the business environment. That said, there are and will be even more of you seeking (for different reasons) to freelance, placing downward pressure on freelance rates.
Happy to talk with any of you about the market, where greater opportunity may be, where to target, how you might position yourself etcetera.
Happy hunting,
All happiness,
Stuart