To Get the Job You Hoped For – Ask incisive questions at the interview

A salutary lesson for any job seekers but particularly for strategists, trained to ask the right questions for their clients and then not doing so for themselves when interviewing for a new job.

“Unfortunately, the role wasn’t what I was sold – I started there on the promise of delivering strategic work, but the other personnel and the agency leadership were only focused on delivering comm’s or worse, ad campaigns masquerading as strategic innovation! I left within three months of arriving. It was a hard lesson in really being on the same page as others in terms of what you want to achieve.”
Moral of story – To obtain a better first-hand understanding of the opportunity you’re being considered for, ask better questions, such as:

How does the agency make the bulk of its money? (tells you what the actual business focus is)
Key People in the agency – What are their primary skillsets? (tells you what skill-sets are really valued)
Awarded Work – What is the agency known for/Where is it being recognized and how?
What is the publicly articulated vision for the agency?
Your Success is defined as what? Be crystal clear what the people about to hire you believe makes you a success in your role. This will confirm whether your and their thinking aligns.
#CareerSuccess#Clarity#Questions

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